By Reaction Lab - 22nd October 2019

What we did for
Glasses USA


Our ongoing collaboration with Glasses USA has allowed us to help them scale their Influencer Marketing across multiple digital channels.

YouTube Views


2.3M

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Overall Engagements


102K

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Influencers


27

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Campaign Summary


Always such a pleasure to work with the incredible marketing team at Glasses USA in aiding the growth of their influencer marketing efforts.

With such a widely used and personal product such as a pair of glasses, we’ve been able to really test and learn which content creatives & influencer personalities work best to drive sales for our client, with this being the core KPI.

We’ve successfully driven 2.3 million YouTube views & 102,000 likes & comments for our client across collaboration with 27 incredible macro-influencers.